This privacy policy provides you with details of how we collect and process your personal data through your use of our site https://www.lorenzconsultancy.com/, including any information you may provide through our site when you make an enquiry, download any of our marketing material, sign up to our newsletter, or contact us through the “contact us” page.
By providing us with your data, you warrant to us that you are over 13 years of age.
The Lorenz Consultancy Ltd. is the data controller and we are responsible for your personal data (referred to as “we”, “us” or “our” in this privacy policy).
If you have any questions about this Privacy Policy, please contact The Lorenz Consultancy using the details set out below.
Contact Details
Our full details are:
Full name of legal entity: The Lorenz Consultancy Ltd.
Email address: info@lorenzconsultancy.com
Postal address: First Floor, 24 Hanover Square, London W1S 1JD
If you are unhappy with any aspect of how we collect and use your data, you have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We should be grateful if you would contact us first if you do have a complaint, so that we can try to resolve it for you.
It is very important that the information we hold about you is accurate and up to date. Please let us know if at any time your personal information changes by emailing us at info@lorenzconsultancy.com .
By accessing and using The Lorenz Consultancy’s website, entering into a contract with us, or using our services, you agree and consent to the collection, use and disclosure of your data as outlined in this Privacy Policy. Your use of the website or of our services and/or the entering into a contract with us shall constitute your consent to our processing that information. Before using or submitting personal data on certain sections of the website, in relation to a contract or as part of our services, you might be asked to confirm your acceptance of the Privacy Policy, including electronically by checking box(es) and/or clicking on “Agree” or similar buttons. Your action in checking such box(es) and/or clicking on such button(s) and your use of this website or of our services, signify that you agree to the collection, processing, use and transfer of your personal data as described in this Privacy Policy. Our records of your acceptance of this Privacy Policy, the date thereof, and all future amendments to this Privacy Policy, shall be regarded as conclusive and written evidence of your consent.
The Privacy Policy was last reviewed and updated by the dare referenced at the top of the document and is effective as of that date.
What data do we collect about you?
Personal data means any information capable of identifying an individual. It does not include anonymised data.
We may process certain types of personal data about you as follows:
Identity Data may include your first name, maiden name, last name, username, marital status, title, date of birth and gender.
Contact Data may include your billing address, delivery address, email address and telephone numbers.
Financial Data may include your bank account and payment card details.
Transaction Data may include details about payments between us and other details of purchases made by you.
Technical Data may include your login data, internet protocol addresses, browser type and version, browser plug-in types and versions, time zone setting and location, operating system and platform and other technology on the devices you use to access this site.
Profile Data may include your username and password, purchases or orders, your interests, preferences, feedback and survey responses.
Usage Data may include information about how you use our website, products and services.
Marketing and Communications Data may include your preferences in receiving marketing communications from us and our third parties and your communication preferences.
We may also process Aggregated Data from your personal data but this data does not reveal your identity and as such in itself is not personal data. An example of this is where we review your Usage Data to work out the percentage of website users using a specific feature of our site. If we link the Aggregated Data with your personal data so that you can be identified from it, then it is treated as personal data.
Sensitive Data
We do not collect any Sensitive Data about you. Sensitive data refers to data that includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data. We do not collect any information about criminal convictions and offences.
How we collect your personal data
We collect data about you through a variety of different methods including:
The types of personal data that we may collect through your visits to the websites or use of the services include, to the extent permitted under applicable law and, where required, subject to your express consent, are:
the date and time of visit, referring address (location from which a visitor comes to the website)
type of internet browser, OS and device details;
visitor’s IP address (a unique number that is assigned to any computer that connects to the Internet for identification purposes);
traffic data including duration of session/duration on each page of the website
Third parties or publicly available sources: We may receive personal data about you from various third parties and public sources as set out below:
Technical Data from the following parties:
Search information providers based inside or outside the EU, such as:
Identity and Contact Data from data brokers or aggregators based inside and outside the EU.
Identity and Contact Data from publicly availably sources such as Companies House and the Electoral Register based inside the EU.
We will only use your personal data when legally permitted. The most common uses of your personal data are:
Generally, we do not rely on consent as a legal ground for processing your personal data, other than in relation to sending marketing communications to you via email. You have the right to withdraw consent to marketing at any time by emailing us at info@lorenzconsultancy.com or amending your communication preferences by clicking here.
Purposes for processing your personal data
Set out below is a description of the ways we intend to use your personal data and the legal grounds on which we will process such data. We have also explained what our legitimate interests are where relevant.
We may process your personal data for more than one lawful ground, depending on the specific purpose for which we are using your data. Please email us at info@lorenzconsultancy.com if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.
Purpose/Activity |
Type of data |
Lawful basis for processing |
To register you as a new customer |
(a) Identity (b) Contact |
Performance of a contract with you |
To process and deliver your order including: (a) Manage payments, fees and charges (b) Collect and recover money owed to us |
(a) Identity (b) Contact (c) Financial (d) Transaction (e) Marketing and Communications |
(a) Performance of a contract with you (b) Necessary for our legitimate interests to recover debts owed to us |
To manage our relationship with you which will include: (a) Notifying you about changes to our terms or privacy policy (b) Asking you to leave a review or take a survey |
(a) Identity (b) Contact (c) Profile (d) Marketing and Communications |
(a) Performance of a contract with you (b) Necessary to comply with a legal obligation (c) Necessary for our legitimate interests to keep our records updated and to study how customers use our products/services |
To enable you to partake in a prize draw, competition or complete a survey |
(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications |
(a) Performance of a contract with you (b) Necessary for our legitimate interests to study how customers use our products/services, to develop them and grow our business |
To administer and protect our business and our site (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) |
(a) Identity (b) Contact (c) Technical |
(a) Necessary for our legitimate interests for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise (b) Necessary to comply with a legal obligation |
To deliver relevant content and advertisements to you and measure and understand the effectiveness of our advertising |
(a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (f) Technical |
Necessary for our legitimate interests to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy |
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences |
(a) Technical (b) Usage |
Necessary for our legitimate interests to define types of customers for our products and services, to keep our site updated and relevant, to develop our business and to inform our marketing strategy |
To make suggestions and recommendations to you about goods or services that may be of interest to you |
(a) Identity (b) Contact (c) Technical (d) Usage (e) Profile |
Necessary for our legitimate interests to develop our products/services and grow our business |
Marketing communications
You will receive marketing communications from us if you have:
You can ask us or third parties to stop sending you marketing messages at any time by following this link and checking or unchecking relevant boxes to adjust your marketing preferences or by following the “unsubscribe”/ “update email preferences” links on any marketing message sent to you, or by emailing us at info@lorenzconsultancy.com at any time.
Where you opt out of receiving our marketing communications via these links, this will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.
Change of purpose
We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to find out more about how the processing for the new purpose is compatible with the original purpose, please email us at info@lorenzconsultancy.com.
If we need to use your personal data for a purpose unrelated to the purpose for which we collected the data, we will notify you and we will explain the legal ground of processing.
We may process your personal data without your knowledge or consent where this is required or permitted by law.
We may have to share your personal data with the parties set out below for the purposes set out in the table above:
We require all third parties to whom we transfer your data to respect the security of your personal data and to treat it in accordance with the law. We only allow such third parties to process your personal data for specified purposes and in accordance with our instructions.
We share your personal data within our group of companies which involves transferring your data outside the European Economic Area (EEA Countries outside of the European Economic Area (EEA) do not always offer the same levels of protection to your personal data, so European law has prohibited transfers of personal data outside of the EEA unless the transfer meets certain criteria.
Many of our third parties service providers are based outside the European Economic Area (EEA) so their processing of your personal data will involve a transfer of data outside the EEA.
Whenever we transfer your personal data out of the EEA, we do our best to ensure a similar degree of security of data by ensuring at least one of the following safeguards is implemented:
If none of the above safeguards is available, we may request your explicit consent to the specific transfer. You will have the right to withdraw this consent at any time.
Please email us at info@lorenzconsultany.com if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA.
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know such data. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data) for six years after they cease being customers for tax purposes.
In some circumstances you can ask us to delete your data: see below for further information.
In some circumstances, we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.
Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:
Request access to your personal data.
You can see more about these rights at:
https://ico.org.uk/for-organisations/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/
If you wish to exercise any of the rights set out above, please email us at info@lorenzconsultany.com .
You may have to pay a fee of up to £10 per entry to access your personal data (or to exercise any of the other rights).
We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.
We may update this Privacy Policy from time to time. Where appropriate or required by law, we will notify you about the new Privacy Policy by posting appropriate notice on our website or via email (to the extent that we have your email address). We encourage you to periodically review this Privacy Policy to stay informed about our information practices. Your continued use of our services or website and participation in The Lorenz Consultancy events constitutes your agreement to the revised Privacy Policy. If you do not agree to the new Privacy Policy, you must discontinue.
A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables our website to remember your actions and preferences over a period of time, so you don’t have to keep re-entering them whenever you come back to the site, or browse from one page to another.
One of the primary purposes of cookies is to provide a convenience feature to save you time. Although cookies cannot carry any virus, they help us to understand which sections of our website are most popular as they help show which pages are being visited and for how long. This helps us to adapt our website to provide more relevant and accessible interaction. You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.
Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.
How we use cookies
Our service providers use cookies and those cookies may be stored on your computer when
you visit our website.
We use Google Analytics to analyse the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google’s privacy policy is available at: https://www.google.com/policies/privacy/.
Hubspot software uses cookies to track our website visitors and contacts. When the Hubspot software runs on our website, it leaves behind a cookie on our visitors’ computers that helps Hubspot to identify them on future visits.
When you opt out of allowing cookies, Hubspot automatically stops tracking your computer. However, in order to comply with your preferences, we will need to use one cookie so that you are not asked to make this choice again.
For more information on the cookies used by Hubspot and Hubspot’s Privacy Policy;
This website uses a HubSpot tracking code which uses cookies, or similar technologies, to track visitors of this website and gathers demographic information about them. HubSpot keeps track of the codetrails.com websites and pages you visit within HubSpot. This data is used to deliver customised content and promotions to users, whose behaviour indicates that they are interested in a particular subject area.
Managing cookies
Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:
Blocking all cookies will have a negative impact upon the usability of many websites.
If you block cookies, you will not be able to use all the features on our website.
This website is owned and operated by The Lorenz Consultancy Limited.
We are registered in England and Wales under registration number 06641570, and our registered office is at:
Lynton House, 7-12 Travistock House, London WC1H 9BQ
You can contact us:
(a) by post, to the address published on our website from time to time
(b) by telephone, on the contact number published on our website from time to time; or
(c) by email, using the email address published on our website from time to time.
This website is provided by The Lorenz Consultancy Limited, 24 Hanover Square, London W1S 1JD. By using this website you consent to the terms and conditions below.
1. DISCLAIMER
Whilst reasonable care is taken to ensure that the information contained on this website is accurate, we cannot guarantee its accuracy and we reserve the right to change the information on this website (including these terms and conditions) at any time without notice. You must check these terms and conditions for changes each time you intend to use this website.
The Lorenz Consultancy provides this website on an “as is” basis and makes no representations or warranties of any kind with respect to this website or the content contained on it (including any text, graphics, advertisements, measurements, links or other item) and disclaims all such representations and warranties. Opinions expressed on this website are not statements of fact. In addition, neither we nor any other contributor to this website make any representation or give any warranty, condition, undertaking or term either express or implied as to the condition, quality, performance, accuracy, suitability, fitness for purpose, completeness, or freedom from viruses of the content contained on this website or that such content will be accurate, up to date, uninterrupted or error free.
2. INDEMNITY
YOU ACKNOWLEDGE THAT YOU ARE SOLELY RESPONSIBLE FOR THE USE TO WHICH YOU PUT THIS WEBSITE AND ALL THE RESULTS AND INFORMATION YOU OBTAIN FROM IT AND THAT ALL WARRANTIES, CONDITIONS, UNDERTAKINGS, REPRESENTATIONS AND TERMS WHETHER EXPRESSED OR IMPLIED, STATUTORY OR OTHERWISE ARE HEREBY EXCLUDED TO THE FULLEST EXTENT PERMITTED BY LAW.
Save in respect of liability for death or personal injury arising out of negligence or for fraudulent misrepresentation, we and all contributors to this website hereby disclaim to the fullest extent permitted by law all liability for any loss or damage including any consequential or indirect loss or damage incurred by you, whether arising in tort, contract or otherwise, and arising out of or in relation to or in connection with your access to or use of or inability to use this website.
3. INTELLECTUAL PROPERTY
The copyright in this website and its content belong to The Lorenz Consultancy. You may not make a permanent copy of or reproduce this website or any of its contents in any form. You may not reproduce or incorporate this website or any of its contents into any other website. You may only print or cache temporary copies of the content for your own personal non-commercial use. You may not link to this site or frame it without the express consent of The Lorenz Consultancy. The Lorenz Consultancy and the The Lorenz Consultancy logo are trademarks registered in the UK. Reproduction of our trademark other than in order to view this website is prohibited. Nothing on this site should be construed as granting any licence or rights to use or distribute any site content without express written agreement.
4. INTERRUPTIONS AND OMISSIONS IN THIS SERVICE
Whilst we take every care to ensure that the standard of this website remains high and to maintain the continuity of it, the internet is not always a stable medium, and errors, omissions, interruptions of service and delays may occur at any time. As a result, we do not accept any ongoing obligation or responsibility to operate this website (or any particular part of it).
5. INVALIDITY
If any part of our terms and conditions is unenforceable (including any provision in which we exclude our liability to you) the enforceability of any other part of these conditions will not be affected.
6. LINKS
This website contains links to third party websites over which The Lorenz Consultancy has no control. The Lorenz Consultancy assumes no responsibility for the content of third party websites or for any losses which may arise out of use of a third party website. The presence of a link to a third party does not necessarily mean that The Lorenz Consultancy endorses that site or has or has not any association with the proprietor of that website.
7. GOVERNING LAW
These terms and conditions and your use of this website are governed exclusively by English law and any disputes arising from or in connection with these terms and conditions and your use of this website shall be subject to the exclusive jurisdiction of the courts of England and Wales.
8. DATA PROTECTION ACT 1998 (THE ACT)
The Lorenz Consultancy takes the security and privacy of those of its clients and contacts about whom it holds personal information extremely seriously. We follow strict security procedures in the storage and disclosure of personal information given to us in order to prevent unauthorised access.
Personal Data is held on our contacts and administration database either because of work we have undertaken or are currently engaged in, or because our Clients have indicated that they would be interested in receiving material from us about our business and services. To that end we hold Client contact details and the history of our Client relationship. This allows us to manage our Client relationships effectively and target items of interest so that clients do not receive unwanted material through the post. In accordance with their rights under the Act, clients may request the amendment of the personal information held and to cease receiving direct marketing materials. The Lorenz Consultancy does not sell, rent or otherwise deal in the personal information we hold with third parties. Information may, in the ordinary course of business, move between The Lorenz Consultancy and our contractors. Should such transfer prove necessary, we will always ensure that all members of The Lorenz Consultancy abide by security and privacy policies which provide at least the level of protection afforded to data subjects in the United Kingdom.
© 2023 Lorenz Consultancy Ltd. All rights reserved. • Privacy Policy
Emma joined the team in June 2018 as an executive assistant, having previously worked as an estate agent in sales. Emma enjoys baking, walking her dog, and is very creative in art and crafts in her spare time.
Misty became part of the Lorenz family at the start of 2023. As Head of Office Welfare, she has the momentous job of maintaining client satisfaction and ensuring her colleagues are at the top of their game from 9-5.30 with consistent tail wags and hugs.
Yolandi moved to London from South Africa in January 2022, and joined the team in July 2022 as an executive assistant.
With previous experience in the same role at a law firm in South Africa, she brings a wealth of knowledge and expertise to her position.
Christina joined the team in September 2019 as an executive assistant, having previously worked as general manager for hospitality group The Piano Works.
Christina has a BA and Masters in English from King’s College London, and she enjoys regularly attending yoga, spin, and box fit classes, as well as playing badminton.
Gill has been an integral part of the team since its formation in November 2007. With vast experience working as a Legal PA in London for various UK law firms, Gill currently serves as the Operations Manager & Executive PA to Anthony Lorenz.
Her extensive knowledge and skills ensure the smooth functioning of the company’s day-to-day operations.
Gill is a music fan often attending concerts and collecting vinyl records. She also is an enthusiast of historic trains and planes often visiting museums and train / air shows.
Sam joined The Lorenz Consultancy in January 2022 as an Associate Director, bringing more than a decade of experience in various aspects of commercial property, including agency, lease advisory, and management.
He is a qualified professional, having received certification in October 2016.
With a specialisation in transactional disposals and acquisitions across various asset classes, Sam’s niche lies in central London offices and retail & hospitality, and his focus is working in the expanding agency department in lettings and lease acquisitions.
Additionally, works closely with the lease advisory team, further strengthening firm. Sam is also a registered counsellor, providing support to APC candidates.
Sam is a football enthusiast supporting Arsenal FC, and enjoys frequent travelling with South America being a favourite destination. He also plays multiple instruments and is a member of a band as the drummer.
Bailey became part of The Lorenz Consultancy team in October 2016 and was promoted to Associate Director in 2021. His expertise lies in providing advice to both tenants and landlords on the acquisition and disposal of commercial property in the UK, with a particular focus on office spaces in central London. Bailey also collaborates closely with the professional department to facilitate successful negotiations for lease renewals, rent reviews, and lease restructuring.
Bailey is a Formula 1 and Rugby enthusiast, and enjoys golfing and is a member of West Sussex Golf Club, where he has an impressive handicap of 1.
Andrew is head of agency who joined The Lorenz Consultancy team in March 2008, the inception of the agency department. With a strong focus on the core West End and Central London, Andrew specialises in acquisitions and disposals across various sectors, including office, retail & hospitality, and industrial. He brings a wealth of knowledge and expertise to our firm, helping clients to identify and capitalise on opportunities in the competitive London & UK market. Andrew also collaborates closely with the professional department to facilitate successful negotiations for lease renewals, rent Reviews, and lease restructuring.
Andrew grew up and continues to reside in North London. In his free time, he enjoys staying active and participating in sports, including tennis, football, and golf. He spends most weekends playing golf at his local course.
Frank is an Associate Director at The Lorenz Consultancy and has over 10 years of experience working in property, qualifying as a Member of the Royal Institution of Chartered Surveyors in 2016.
His primary focus is Lease Advisory, where he works alongside Anthony Lorenz & Richard Russell in rent reviews, lease renewals, lease restructuring, and asset management for a wide range of clients. He has experience in providing both written and oral evidence at third party and in Court.
Outside the office, Frank is a football enthusiast who brings a competitive spirit and dedication to the team. He won The Property Cup 2022 alongside a team of peers in the industry.
Richard is our Head of Lease Advisory, who joined our team in July 2016. With over 25 years of experience in the commercial property industry, Richard brings a wealth of knowledge and expertise to our firm. His focus includes rent reviews, lease renewals, lease restructuring, and asset management across London and the UK.
Richard has represented both landlords and tenants in negotiations, and he is experienced in preparing expert witness reports for arbitration, expert PACT, and court procedures.
He also has a strong background in portfolio strategy, helping clients identify opportunities within their portfolios and advising across all commercial property sectors, including offices, retail, leisure, and warehouse/industrial.
Outside of work, Richard enjoys a family lifestyle with his wife and two daughters.
Anthony Lorenz is a highly respected figure in the London commercial property market with over 55 years of experience in the industry. Anthony founded Baker Lorenz in 1972, focusing on agency and professional work, including rent reviews, lease renewals, and lease restructuring. Under his leadership, the firm quickly became a nationally recognised name in the industry.
In 2001, Baker Lorenz was acquired by Hercules PLC and merged with Dunlop Heywood to become Dunlop Heywood Lorenz.
However, Anthony’s passion for delivering exceptional service to clients led him to form The Lorenz Consultancy in 2007.
Anthony enjoys spending time in his Mayfair home entertaining clients and friends in the evenings. On weekends, he retreats to his 13th-century country home, where he enjoys an equestrian lifestyle and plays competitive polo throughout the summer.